Film Magazine Mockup- First Stage

Trailer Progress Post Feedback

After receiving feedback from our teacher and peers, we both decided that the main aim now should be to 'mix up' the trailer and breaking the chronological order we have, we want to change it from being like a short film into a more stereotypical trailer. In order to do this we decided to remove the opening scene which we thought was more a scene for the film rather than the trailer and start with a much more varied sequence of shots to create a tense but informative opening. We could then reveal the basic plot in various stages throughout the course of the trailer making the audience keep watching in order to find out more. As well as this we added another soundtrack and a number of sound effects to the trailer as these brought the tension and atmosphere that we desired to create. We knew it was improtant to stick tp the typical stereotype and conbventions of a horoor trailer in orde to creeate the most appeal. Below is our updated and improved trailer, we aim to take in more feedback and then discuss what further steps need to be taken to make sure our trialer improves as we noth know it s not yet the finished article

Cinema Audiences

There are many different ways in which audiences find out about film and why they ultimately choose to go and watch it, these include;

- Social Media,
- Posters,
- Billboards,
- Radio,
- YouTube promotions,
- Trailers,
- Television adverts,
- Viral promotional campaigns,
- Word of mouth.

- Effective marketing,
- Trailer captures the interest of audience,
- Famous cast or actor/actress,
- Well known director with a good reputation,
- Part of a popular franchise or an adaption of a popular novel,
- Recommended by a film magazine such as Empire.

Cinema has changed drastically over the past decade with increased investment from exhibitors resulting in a wide range of cinema.
The range of product has also broadened significantly with cinema no longer being the sole preserve of Hollywood blockbusters.
This resulted in an increasingly diverse range of audiences going to the cinema on a regular basis.

The cinema market was once again thriving in 2013 with the UK and Ireland box office achieving the second highest year for sales ever.
Cinema remains one of the most popular social activities for people of all ages.

Top UK Movies of 2015;
- Spectre- £41.30 million at the Box Office.
- The Martina- £21.80 million.
- Hotel Transylvania- £16.10 million
- Suffragette- £7.44 million
- Pan- £7.17 million

2014-15 was a strong period for UK cinema with successful blockbusters such as Captain America, The Hunger Games, 22 Jump Street and The Fault in our Stars.

Conventions